The Wildflower opened in October 2012 by our fearless leader, Lisa Patterson. Our first store opened in Hailey 2012, and our second location in Ketchum opened in December of 2017.
Our store was opened to fill a unique niche in Hailey. At the time we opened, Hailey was without a place to get womens clothing, jewelry, and gifts. Our goal was to become a place for locals to come and feel special and well attended to. We want each customer to leave feeling even better than they did when they came in.
The Wildflower offer an array of women’s clothing and accessories, and personal essentials. From silk to cashmere, a trip to this distinctive store is an opportunity to sample from fashion's latest trends. Carrying favorite brands such as Johnny Was, Wildfox, Joe’s Jeans, and many more. The Wildflower specializes in affordable, elegant clothing. We are proud to own and operate these beautiful stores and provide our clientele with a friendly and professional shopping experience in a lovely boutique atmosphere.
+1 (208) 928- 4700
Open 11am - 6pm daily